Moving image, Evaluation

Moving image
Entertain and evaluate

Product evaluation
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Over all I feel I have met the brief well and the video I produced related to the codes and conduction of many helpline videos and advertisements that I have researched for this brief.
One of the main problems which came with the whole brief, was the fact that my organizational skills were poor. I spent to long trying to come up with an original idea and got stuck around one concept with I now have come to realise wouldn’t have works as it would have come off unsympathetic, even untactful. I just wanted to make a hard hitting almost disturbing film which would really make the audience pay attention. But through my classes feedback and further research I found I needed to have some kind of positive outcome.
I really wanted to create this video using 3D visuals. This is because I really want to focus on 3D on my course so I have lots of projects I can show on my show-reel. My original idea would have meant I would have had to create the character in Maya, human feature modeling and animation is something I have not even attempted, I spent a few day trying to create my character with a disappointing outcome so decided I wanted to keep to a similar version of my idea but shoot it all on film. This didn’t really bother me as I really like working in film and have a passion for photography. I felt I could have made this video with some really nice stills using a DSLR, but wanted to use dialogue to portray the characters feelings, also as it turns out I think one of the best part of my video was the acting. The actress I used was some one I knew from the college who had had previously done drama at GCSE and A level. As good as she was, being her friend meant there was little professionalism when it came to filming. Meaning there are not about 45mins of messing about and laughing. As important as it is to be serious and productive on shot, I feel it is a good idea to make sure anyone who is working on a product is having a good time otherwise they loose consecration, get bored and it will show in their performance.
On shoot I had some problems, the nights I had planned to shoot had both poor weather and lighting conditions. This meant I had to just shoot the scenes that were located inside. Again the problems here were down to my organization and choice of location. I choose my friends house as in the scene I wanted it to look quite unkempt and lived in, which this house really is. What I hadn’t thought about was the fact that there would be a house full of people half playing loud instruments. Meaning we had to use one of the top rooms which small and hard to direct the lighting.
Something that did disappoint me was that I wanted to use some more interesting shots which I had researched, such as a pull focus or some interesting depth of field shots, but I found I would have had to use a better camera, special lens and some equipment training.
I started by importing the footage into Final cut. The laborious task was choosing all the clips I wanted, I now know that this could have been made a lot quicker if I had made an EDL ‘editing decision list ‘. This is something I will make sure I do in my future projects. I then went about splicing the video together. I then imported my separate sound recordings and voice over’s, which I edited into my video in-between sound levels to make its sound like the voice was coming from inside her head. I put an eerie echo on these voice over’s to make them sound more like a thought.
After I had edited the whole clip together I brought it in to After Effects and added a tri tone effect on to give it the desolate, bare feel it has now. I played around with the levels and curves, as the lighting in the room was not as well placed as I had initially though. I wanted to take some of the bleached out light and colour off the wall whilst not loosing any of the detail on the character. I then added a anti scratch effects which smoothed out the sequence nicely, and also helped to give it more of a dull smudged look.
I didn’t give myself enough time to edit my piece together for the first presentation of my video. Which meant I couldn’t render out the highest quality HD version, I also had to remove some of the effects I had applied on After effects. This brought the rendering time down to 20 minuets. This was enough to show my first attempt but I would have liked to have rendered it out properly at first.
Another problem I came across was when I came to my second edit was that the After Effects project I originally made was not saved properly which meant I had to make a new sequence and re apply and adjust the same settings as before. This didn’t take as long as it had the first time as I knew what I had to do to make the video look how I wanted it.
If I were to do this project again, I will need to spend a lot more time on organization and time management. Planning a project in full before jumping in to it is essential to a successful product. This includes better analysis of locations and backup plans for days on shoot so that next time the weather wouldn’t be an excuse. I also think that better research right at the beginning of this project would have meant I wouldn’t have spent time over an idea that wasn’t going to work.

Moving Image

Moving Image

Here are some mood boards and storyboards i made up to present my idea to a 'client'.





they are uses to portray the feel of the product and are also used as a way for inspiration.

Enterprise Task 2

Task 2

The companies which will be wanting my talents will be film companies and games companies, one which has really interested me is Rockstar north, I have contacted them to ask for some work experience and am awaiting there reply…

http://jobs.rockstargames.com/rnjobs/jobs2.php

I have been researching many games companies through out the UK and have founf this web site which has introduced me to many companies that interest me.

http://www.gamesindustry.biz/

PEST.

Political

Selling myself and products will be easiest to do in the uk. Leeds itself has largely drawn me this year as I really enjoy living in the city and it is also becoming a up and rising appreciated modern media city. I originally wanted to work In London, I have a few contacts who work for the BBC in London, and have been offered to be an understudy as part of a post production team. Working from the UK does have the added bonus of not having to emigrate and leave my family, I no this is quite an immature way of thinking about my future but I would like to get a grip on the media industry in a English speaking country where I know the regional culture, and the tax and licensing rules.

Economics

If I work free lance I will have to possible ask for money from smaller companies who help young freelancers. Such as, Media73 - Film & Video Production Leeds. If I worked for a company in Leeds or London, I will start off on a very small salary and work my way up. Through staring from the bottom I will get a large view of the whole industry.

Society.

There are different locations which i am interested in working from. Working abroad does appeal to me and in many ways it can be a much more profitable and enjoyable. Knowing the culture will help me in knowing what’s culturally liked which would help me to produce something my target audience would like.

Technology

The technology I need would need to be high end modeling and rendering software. These facilities are all very expensive and they would be supplied through whatever company I may work for. Working from home, freelance would mean I didn’t have all the right licensing for the software I use, and would need industry standard computers, powerful enough to house the software.

Enterprise Task 1

Task 1

From the first enterprise lecture we were been given the idea that we need to start deciding what we are as a product and how we will be able to put our selves out into the are particular areas of the industry.

I realized in my first year of college that i really wanted to focus on 3D animation and modeling. This has always been what has gripped me when it came to new films and interesting advertisements. I love the way how you can create what ever scene you want without having to create a scene behind the camera. I’m sorry to say I’m a bit of a sci-fi fan and feel the main reason I am now on my course are down to films such as the transformers and lord of the rings .

I am my own product, I’m thinking I will be working freelance, but would like the stability of working for a company. As a visual effects designer i am being trained to produce special effects, to be used in films and for TV. I am also going to be focusing on modeling and animating 3d visuals.

I have been taught it model and animate on 3D programs including Maya and Cinema 4D. I am comfortable using industry standard editing programs such as Final Cut and Adobe Premier. I also am able to use programs such as Photoshop and Illustrator for image editing/controlling. I can use Adobe Flash and other software’s used for 2d animation and game software writing.

I will price my products and skills competitively so as to not over sell myself so early on in my career, we’ll not just yet… but also I want to seem respectable and don’t want to have no reward for my efforts.

My target market are the people who will be needing my skills such as film companies and games companies.

Moving Image

Here is a video i found during research for this project. i love the intensity of the characters and the stylized look of the intense colors and composition.